Importance of building the right thing

Premiered on 12th June 2023

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Salesforce Rockstars need to think like Product Managers, not order-takers. That increases user adoption, avoids creating technical debt, and ultimately drives a higher ROI.

Product Managers need to put more emphasis on up-front planning and business analysis. They need to resists the urge to rush into the build phase, ill-prepared. The results are worth it.


Jodi Hrbek

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