IMPACT: Chicago

IMPACT Chicago city tour

Hosted atop the Eurostars Magnificent Mile Hotel, featuring stunning views of downtown Chicago, our IMPACT event brought together Salesforce professionals, responsible for delivering change in Salesforce, as well as those affected by those changes. Conversations centered around solutions for resolving complexity, reducing tech debt, and improving documentation in Salesforce.

Ian Gotts, CEO of Elements.cloud, led the session with a deep dive into the practical aspects of Change Intelligence, highlighting strategies for efficient implementation and the importance of data-driven decision-making. This dialogue was reinforced, by findings from the recent Change Intelligence Research, which showed that 50% of what gets built in Salesforce, does not get used. This is a tremendous amount of waste, which can be tackled through lengthier planning phases, with a focus on building the right thing.

The panel session, moderated by Mitch Gouss, SVP Global Alliances at Elements.cloud, featured special guests Tom Leddy, Product Director of Well Architected Guides at Salesforce, and Kelly Leslie, Salesforce Senior Product Owner at Privia Health. Tom and Kelly shared their wealth of experience, offering best practices for preparing for Data Cloud and the role of AI, in the Salesforce implementation lifecycle.

Our IMPACT City Tour is continuing through the year, with stops planned across North America and Europe. Keep an eye out for our next dates and locations, to see where you can connect with thought leaders in the Salesforce ecosystem.